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Jaron Summers

© 2004

 

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On the Web, it's a challenge to sell digets.

Digets (rhymes with widgets) are anything with digital content ~ a book, a software program, information, art, music, etc. 

Cottage industry digeters are usually happy with a five or ten dollar sale. Heck, even a buck often looks good .  

Since we love to share our ideas, many of us would rather have a thousand customers each pay us five bucks to access our book or music or software, rather than sell one diget to one reader for $5,000. 

The problem: how to collect numerous tiny payments. Merchant accounts are costly and tedious. 

Hello, Honor System. Amazon's greatest idea to date, IMHO.

Or you can use Paypal

Or eBay.

If you click the Honor System icon on my web page you'll be taken to an Amazon site that offers an e-copy of my thriller, Damaged Goods.

Am I  trying to hustle you into buying my hot and sexy e-novel about a detective who can’t get anything right?

Of course I am. 

But I'm also showing you how easy it is to earn bucks from the digets you worked hard to create. 

You can set up (for free) a page for your digital work on Amazon. Amazon does your bookkeeping, collects your cash, and shows your customers where to get your digets through its Honor System. 

The drawback is everyone is not honorable.   

Damaged Goods is not wrapped in cybercuffs. Any encryption I could protect my book with could easily be cracked by hackers. I made it easy to access my thriller (and in the process, easy to steal). 

Click here and you’ll SEE how a thief could download my book and cheat me.

What will I do if someone hooks  my novel off the internet? The same thing I do when someone reads a copy of one of my novels that a friend has purchased. Nothing.

I think lots of people will pay $5 for a book it took me a year to write so I'm going with the Honor System. Besides ~

1. It saves trees. 

2. You can read a synopsis or opening chapters of a book from any place you happen to be with a computer and a modem …and then you can start reading the entire book within a few minutes.

3. You can use hyperlinks. For example, if you want to market your digets like I'm flogging my e-novel, just click on:  Amazon. They'll tell you how to do what I’m doing. (This is, of course, an example of a hyperlink and it allows the reader to leap to a different area of your mind on the world wide web. Great, huh?)

In times past my publishers gave me a paltry ten percent of what they sold my books for and they owned my books for years.

Amazon gives me 85 per cent. I retain full ownership of my material. 

In short, Amazon provides digeters a beautiful solution for collecting a few bucks for an electronic file ~ a file we can market a thousand or (gasp) a million times. 

Remember, after your digital sale, you still retain your digets and you have more digital content because you have the stats on your customer. And you can take that to the bank. Peter F. Drucker pointed that out long ago.

So how do you manage to let people know about your digital information?  How about through a network of friends?

For example MySpace. 

Here are some great ideas on how to use MySpace to create your network of friends to help you market you work. 

 

 

And you can use YouTube to promote yourself and your work. 

Note: I have no financial interest in these companies.  They are trying to sell your their services.  It might be worth a shot—either way, the free information they have is great. 

 

 

 

And here's some ideas about Face Book:

 

 

If  Hemmingway were around he

would probably use YouTube:

 

 

 

 

 

 

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Rather than beg one million people to donate a dollar each, I'd like one billionaire (or two or even three) to simply give me a million buck$. You know who you are.